Cadro wins breakout prize at City of London Wealth Management Awards
Following a string of accolades in 2025, Cadro won another prestigious industry award on Thursday (April 30), as members of the team took to the stage at the City of London Wealth Management Awards.
Cadro Co-founders Nataša Williams and Jordan Buck were present to collect the prize for Best Newcomer during a glittering evening at the historic Guildhall in the heart of London's financial district.
What you'll find in this article
Cadro won the Best Newcomer prize at the City of London Wealth Management Awards 2026, held at the Guildhall on 30 April. This article covers the award win, includes commentary from co-founders Nataša Williams and Jordan Buck on building a challenger wealth management firm, and summarises Cadro's track record of industry recognition since 2024.
The award
The annual ceremony honours some of the best and brightest in the business for excellence in the field of wealth management and supporting services, and typically features hundreds of companies and individuals who are marked out for outstanding contributions to the industry throughout the previous year.
The win follows the company's previous success at the Citywealth Magic Circle Awards, where it was named Game-changer of the year (2025), the award for Best Client Insights Initiative at the Global Private Banker WealthTech Awards (2025), and WealthTech of the Year at the Europe Fintech Awards (2024).
In their own words
Speaking to GB News outside the main stage at the Guildhall, Ms Williams said: "[Getting here] has taken an awful lot of hard work, some very creative people, great teamwork and a bit of resilience.
"I think one of the challenges [has been] it's an industry with firms that have got histories of hundreds of years, and we're modern, and we're new, and we're different.
"How to establish yourself credibly in a marketplace as a challenger which is so dominated by very big established names, I think that's been a challenge, but we really believe that clients and investors should understand what's going on in their portfolios. So rather than patronise them with lots of jargon and small print, we're trying to make our content very engaging and easy to understand so more and more people can enjoy being investors."
Co-founder and President Jordan Buck said: "This is a very large market in the UK and beyond and our goal is to give clients the right to enjoy and understand their investing on a far larger scale."
To learn more about Cadro's award-winning, fully diversified Public and Private Markets portfolios, contact our client services team and book a meeting to discuss your long term wealth objectives.
Cadro's award history
Cadro is the recipient of several other prestigious industry awards, including:
- Best Client Insights Initiative, Global Private Banker WealthTech Awards (2025)
- Gamechanger of the Year, Citywealth Magic Circle Awards (2025)
- WealthTech of the Year, Europe Fintech Awards (2024)
- Woman of the Year (Nataša Williams, Cadro Co-founder/CEO), Citywealth Magic Circle Awards (2024)
- Career Achievement Award (Nataša Williams, Cadro Co-founder/CEO), Citywealth Powerwomen Awards (2024)
- Listed as a WealthTech 100 company by FinTech Global (2024)
- Included in the prestigious Tech Nation Upscale cohort (2024)
